At Prefera Petfoods, we specialize in creating premium, natural wet foods for dogs and cats, offering distinctive private label solutions. Our commitment to quality and natural ingredients ensures that each product not only meets but exceeds industry standards, delivering essential nutrients for pet health and vitality.
Our mission is to deliver optimal nutrition that promotes the well-being of pets. We are dedicated to constant innovation, adapting to the latest nutritional science to enhance our private label offerings. This approach allows us to meet the diverse needs of our partners and their customers, setting high standards in the pet food market.
Our vision at Prefera Petfoods is to be your first choice for private label pet food solutions. We strive to forge strong, lasting partnerships based on our commitment to excellence and innovation in the field of natural premium wet pet food. We aim to lead the industry not just in quality, but in partnership and collaborative success.
Founded in 2006, Prefera Food set out with a passion for creating premium, natural foods for people, offering everything from ready meals to gourmet spreads. As tastes evolved, so did we—transforming in 2019 into Verdino Foods, a pioneer in plant-based innovation, supported by a modern, purpose-built manufacturing facility.
Fast forward to 2024, and a team of dedicated entrepreneurs with decades of expertise in the pet food industry saw a unique opportunity in this legacy. With a commitment to quality and an experienced workforce, we’re proud to introduce Prefera Petfood. This new chapter is built on Prefera’s longstanding dedication to excellence, now focused on crafting high-quality, natural nutrition for dogs and cats. Through Prefera Petfood, we blend our food heritage with an unwavering commitment to pet wellness—bringing the very best of nutrition to our beloved companions.